Skincare · Tanzania
Nuya's Essence
Founded by Hellen Dausen
Nuya's Essence is a standout Tanzanian discovery, a natural bath and body care brand founded in Dar es Salaam by serial entrepreneur Hellen Dausen. Dausen founded the skincare business in 2013, and it today employs 12 people, aiming to help women find readily available skincare for daily use. Her credentials are notable: Hellen was listed by Forbes Africa 30 Under 30 in 2016 as the most promising entrepreneur to watch in Africa. The brand fills a clear gap, she could not find a variety of products back home in Tanzania, where most had to be imported and became expensive, so she set out to create simple, non-toxic, affordable, functional and effective skincare for women. Hero products span handmade cold-process soaps, body scrubs, raw shea butter and a celebrated Vitamin C brightening serum, with raw materials sourced from women-led smallholder farmers in Zanzibar and across Africa. The brand also trains and mentors young women entrepreneurs. A high-confidence, founder-led East African gem ideal for deep-skin care.
Who it matches
- Depth range
- Medium, Deep, Deepest
- Undertone
- Any undertone
- Skin type
- All skin types
- Price
- Mid-range
Hero products
- Vitamin C Brightening Serum
- Handmade cold-process soaps
- Body scrubs
- Raw Shea butter
- Body oils and cremes
What it targets
- vitamin c
- shea butter
- natural
- non-toxic
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