Makeup · United States

Gold Label Cosmetics

Founded by Kristen Elise Brown

Gold Label Cosmetics

Gold Label Cosmetics is a New York indie color line built by a makeup artist who wanted luxury lippies that genuinely show up on deep skin. Started by makeup artist Kristen Elise Brown in 2012, the brand began as a venture to create a cosmetics line that had women from all walks of life in mind. Brown launched it after she saw a lack of inclusivity in beauty imagery, realizing her calling was bigger than styling. The lipsticks and matte lip pens are cruelty-free, paraben-free and richly pigmented; beauty editors specifically swatched and championed them on dark skin. The Matte Lip Pen range includes shades like Nairobi, a vintage chocolate brown in a long-lasting matte finish. The lipsticks have been worn by the likes of Viola Davis and Jennifer Hudson. A genuine hidden gem stocked by Black-owned boutiques like Harlem's Vivrant Beauty. Caveat: it's a small operation and you should confirm the site is still actively selling before relying on it.

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Who it matches

Depth range
Medium, Deep, Deepest
Undertone
Any undertone
Skin type
All skin types
Price
Mid-range
Finish
Matte

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What it targets

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