Makeup · United States
EveryHue Beauty
Founded by Gizelle Bryant, Karlene Damallie, Erika Liles & Sophia Rabkin
EveryHue is a multi-founder indie complexion line built around the harder-to-serve medium-to-deep middle of the spectrum. Created by Real Housewives of Potomac's Gizelle Bryant alongside makeup artist Karlene Damallie, sales/marketing pro Erika Liles and beauty-industry expert Sophia Rabkin, the idea behind EveryHue is to create wearable shades for multiethnic women, launching with a set of 12 tinted moisturizers. The dermatologist-tested moisturizers are formulated with vitamin C to brighten, aloe and vitamin E for hydration, and SPF 25. Its standout for deep skin is the HueNation expansion: a collection of products made specifically for medium to deep skin tones, ranging from a duo color-correcting concealer to a setting spray. Setting powder for deep tones is notoriously scarce, and EveryHue answered with three medium-to-deep hues. Caveat: it's a celebrity-attached line, so verify it's still actively shipping before featuring it as a current pick.
Who it matches
- Depth range
- Medium, Deep, Deepest
- Undertone
- Any undertone
- Skin type
- All skin types
- Price
- Budget
- Finish
- Natural
- Coverage
- Sheer
Hero products
- Tinted Moisturizer SPF 25
- HueNation Color Correcting Concealer
- Setting Powder
- Setting Spray
What it targets
- vitamin c
- aloe
- vitamin e
- spf
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