Makeup + skincare · Nigeria
Amila Naturals
Founded by Hadrat Abolade
Amila Naturals is a Lagos-based, shea-butter-forward clean beauty brand explicitly built to celebrate and care for melanin-rich African skin. Hadrat Abolade is a Nigerian beauty entrepreneur and the founder of Amila Naturals, a Lagos-based skincare brand celebrating African heritage and melanin-rich skin; founded to rekindle the old tradition of skincare, it uses shea-butter-infused, natural ingredients suitable for all skin tones. The line spans body, hair and lips for the whole family. Hadrat Abolade developed Amila expressly to improve the melanin-rich skin of adults, children, and infants; products include Lip oil, Whipped Shea Butter, Coconut Oil, Hair Oil, Shea Black Soap, and Shea Body Oil. The founder is a genuine advocate for getting African brands onto global shelves. Abolade is a vocal advocate for the A-beauty movement, pushing for stronger global supply chains and fair representation of African brands. It is one of the more obscure entries here, discoverable via A-beauty boutiques and Nigerian delivery platforms rather than international department stores. Caveat: founder name spelling and founding year vary across sources and should be confirmed.
Who it matches
- Depth range
- Deep, Deepest
- Undertone
- Any undertone
- Skin type
- All skin types
- Price
- Budget
Hero products
- Whipped Shea Butter
- Shea Body Oil
- Lip Oil
- Shea Black Soap
- Harmattan Essentials set
What it targets
- shea butter
- coconut oil
- natural ingredients
- clean
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